Monday, 23 December 2013

David Beckham to endorse Casinos in China



David Beckham to endorse Casinos in China
David Beckham to endorse Casinos in China. The former football star David Beckham had signed a deal to endorse the  Las Vegas Sands' properties in Singapore and the Chinese gambling enclave of Macau. Sands, a casino operator in Macau, said that by joining hands with the soccer star want to cash his fame in the very region because in China football is more famous.
The Las Vegas-based company considers that as the soccer is famous in China so it will help them to promote their business in the region, where casinos are illegitimate and casino advertising is also forbidden. The star will work with the Macau incarnation of The Venetian and Marina Bay Sands in Singapore to promote their business.

As the Beckham has become their brand ambassador and sands will use his brand in in dining and retail options at its casinos.
It appears that the star has begun his performance already and posted images with the 100 local kids at the Venetian Macau and gave an hour-long interview.

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