Yasmeen Jiwa Presents her latest collection

Internationally acclaimed Pakistan’s pioneering fashion designer Yasmeen Jiwa, popularly known as YJ, presents her latest collection at her flagship store located in block 4, Clifton. The collection, categorized as Lace, Chundri & Bridal represents YJ’s sophisticated and elegant designs revealing her artistry, love for fashion and over two decades of invaluable experience and innate aesthetic sense. YJ is known for the use of pure fabrics and her intricate and delicate embroidery work, which one rarely sees nowadays. YJ's overall design philosophy is to make you feel beautiful and comfortable any time of the day with a harmonious balance. Her signature offers a mix of pure silks and chiffons, with intricate work keeping the modern Pakistani woman in mind. The line mainly specializes in embellishment sequences and thread work with a touch of vintage handcrafts such as dabka, kora, Sitara and ghotta added with the artistry and expertise of Yasmeen Jiwa.